July 02, 2018

New Orleans Video Productions

NOVP is one of NOLA’s leading film and video production companies with a history of quality work.

With an array of the newest technology and a pool of talent that can tackle any challenge, NOVP was referred to us by another client for web design prior to launching a regional AdWords campaign. We were also tasked with Local SEO and fully syncing and linking Search Console and Analytics.

Project link


The client already had a site designed and built on Wix which we had to dissect in order to save elements they couldn’t part with. They also needed content for the site as the old site served only as a portfolio of past work with little to no calls to action. This would entail a complete overhaul.


We designed a mobile-friendly WordPress site which functions as both a portfolio and a lead generator. The client was then trained on the CMS and given access to support whenever necessary to solve issues they encounter. With the new site up, an AdWords effort was launched delivering brand awareness beyond client expectations.

The Results of Our Work

Lift Conversions’ design work, coupled with AdWords, consistently brings in the clicks this client is looking for.

  • 11 conversions in AdWords since March 2018
  • 288 clicks from our AdWords efforts to their website messaging
  • 7,547 impressions for ad copy designed to deliver NOVP’s video service messaging.
3.82% CTR
3.82% Conversion
+218% Return

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