July 08, 2018

Chicago Roof Rite

Chicago Roof Rite is a second-generation roofing company which started business in February of 2018.

We were introduced to the owners of CRR by their father, another of our clients. They asked that we help them start their business on the right foot with the necessary marketing in place from the very first day the new website would go live. We agreed to offer web design, SMM, Local SEO, and ORM.

Project link


When they came to us, they had no web presence to speak of. So, while their inexperience was difficult to overcome, it actually allowed us to deliver an even better finished product. We also had to craft a payment strategy that would allow advertising without expending reserves.



We offered the client a package deal wherein they would be given a new website, one year’s hosting, an SSL Certificate, and an AdWords account setup for their use. We also created profiles on directories across the web.

Once this was all in place, we began to market their services being careful to avoid our existing roofing clients.

The Results of Our Work

Lift Conversions took a client with no web presence transformed them into a competitive force in Chicago roofing.

  • 60+ mobile-friendly website design using WordPress
  • 169 clicks from our AdWords efforts to their new website in 60 days
  • 5,877 impressions for ad copy designed to deliver CRR’s roofing messages.

2.88% CTR

4.78% Conversion

+331% Return
Project #3: Music Is Our Weapon
Project #16: Roofing by Hernandez
Project #17: White Label Client #1
Project #15: Steady Demand
Project #11: Vanguard Plumbing & Sewer
Project #12: Taylor Dental Clinic