Micro-Moments Micro-Moments:Your Guide to Winning the Shift to Mobile Micro-moments are critical touch points within today’s consumer journey, and when added together, they ultimately determine how that journey ends. 1. Introduction: Micro-Moments as the New Battleground for Brands2. Be There: Being There in Micro-Moments, Especially on Mobile3. Be Useful: How to Beat Consumer Tune-Out with Useful Content4. Be … Continue reading Micro-Moments