How Our Services Can Impact Your Online Efforts
At Lift Conversions, we believe in a full-service approach to digital marketing and offer clients a world of choices when it comes to their available budgets. From website designs that perform as well, or better, than the competition to search marketing that delivers the leads your business is counting on, our experts can assist you in a wide range of areas and ensure you get maximum returns for your online expenditures. And, best of all, we don’t use lengthy contracts that tie you to us no matter what the results we deliver. No, we let ROI speak for us and it does an excellent job of keeping clients under our umbrella.
Remember, we offer completely free consultations where you can speak directly with our founder and see for yourself what separates Lift Conversions from all the other agencies out there. And this is before you commit to anything, so do yourself and your business a favor and call Lift Conversions today at (773) 419-3636 or submit a contact form to learn more about any of the following services:
Web Design: A Lift Conversions web design is built to market the positive aspects of a business or individual – their products, goods and services. Our team emphasizes strong content and focused menu structure which allows us to complete a design with minimal input from clients. We then provide an edit document that walks you through delivering your images and content edits in a quick fashion. All of this lets us build websites from WordPress templates in record time and at prices that are tough to beat. Domain emails included. We offer websites built with Google Analytics and Search Console or without – though we strongly recommend syncing and linking.
Sync & Link: Without Search Console a website’s pages will never be properly indexed by the search engines. They will never reach the heights that pages indexed properly do and that’s for a simple reason. Search Console is where your sitemap is submitted and without a sitemap it’s hard to discover your page content. A website without Google Analytics is like a PC without memory. It will run a program but you can’t save anything. See Analytics tracks everything that happens on your site. It tells you what users are doing, where they’re having trouble and where they focus first, second and last. This gives you what you need to add to your site in ways that you know will resonate with users. Both are pivotal to getting the most from your site and the properties are yours forever with no costs associated after installation.
Directories: Directories are the Yellow Pages of the online environment. They inform websites – like sites that pop up all the time to promote the Top 10 this or that in a city or geography. Those sites get their information from directories and data aggregators. These can be engines like Google and Bing, as well as sites like Angie’s List and Yelp. Smaller or more focused directories are included too and run the gamut of purposes. All have value to your business because they allow you to own – or at minimum control – the data that’s out there and available about your business. Once you’ve built a directory profile you can rely on it remaining valuable for as long as you manage it.
Google Ads: In marketing today, Google Ads is the only instant gratification you can find for lead generation and product sales. Google has the largest audience and the most activity on a daily basis, so if leads are what you’re after then this is the service for you. Costs vary depending on industry but we do a very good job of giving every sized business the chance to compete through our experience and in-house best practices. This focuses on a mix of Smart strategies and traditional manual management to achieve our clients goals and objectives. And we base our fees on our client budget so there’s opportunity for even the companies who worry they may not have enough to make it work. Our team handles all the copywriting and keyword research too.
Microsoft Advertising (Bing): Much like Google, Microsoft Advertising has a place in a well-rounded marketing strategy. With an audience that you won’t reach on Google in many cases, Bing has the capability of delivering incredible opportunities for most verticals with keyword and click costs coming in anywhere from 10-30% of Google’s in most cases. So, your daily budget can deliver a far larger click count on this platform than others. If you already have an existing Google Ads account it can be duplicated – with slight modifications – to ensure you’re delivering the same message across platforms.
Local SEO Location Pages: Most business owners know about SEO but what they don’t know is just how expensive and temperamental traditional SEO can be. What do we mean by that? Well, SEO is usually accomplished through linkbuilding and that takes curation – someone watching those sites and links to make sure nothing bad comes your way. Remember, links can be bad as well as good for your site and keeping ahead of that takes expertise that many companies can’t afford long-term. Local SEO Location Pages instead focus on content that’s as evergreen as we can make it. They use a service or product and a location to tell a story that the search engines love – so do voice assistants and the robots that index sites. See, a user’s keywords won’t ever change, so if you’re a roofer then they’re always going to search for roofers. That means the pages are always as important as they are the day they’re uploaded, They’re evergreen. And the costs are affordable for any business. We have a case study that showcases the effectiveness so ask for a copy!
Content Writing: What is your website? It’s content showcased in a pleasing way. But still it’s content that drives it and makes it valuable to users. Believe it or not, it’s what the search engines love too so adding new content in the form of blogs, location pages, new menu pages, new promotion pages or anything else that could serve your users will be of long-term value to your site. We know it’s tough to write this type of stuff when you’re trying to actually run a business and that’s where we come in. Our team of content writers will put your message into the words you’ve been looking for and ensure each piece is as evergreen as we can make it while containing as many of your high-value keywords as we can. In fact, we can write about anything and our turnarounds are fast so you can have something to review in days not weeks. We’re even happy to provide sample content for interested clients.
Social Media Setups: Having trouble keeping ahead of all the social channels out there today? It’s okay you’re not alone. Every company has a business to run so making sure you’ve covered all your social media bases can get lost in the shuffle and that’s why we offer our social media setup service. Let our team help you establish your foothold on social channels before you make any efforts that go sideways on you. We’ll put together the profiles, create a posting schedule and give you recommendations for what to go with so that it’s as easy as possible. Most clients end up having a single person in the office or onsite handle it after we’ve set them up and it works wonders for discoverability and engagement.
ORM: One of the most important elements of a successful modern business is the ability to incorporate what happens on the ground with their online footprint. How do you do that? With online reputation management from Lift Conversions. This service focuses on ensuring everyone in your company is looking to enhance your image through generating positive reviews. We create custom emails and text messages for clients that direct them right to their GMB panels to increase review counts. We answer all reviews immediately with an approved message personalized for that specific user. We also mitigate any negative reviews with insight gained from client communication into that specific matter. This is the ideal service for companies interested in becoming more engaged with their listings without hiring in-house help to do so.
CallRail: CallRail is our recommended call tracking software and we couldn’t believe in it more. It takes all the guesswork out of proving ROI and helps businesses with Quality Control of inbound communications. Scoring leads, catching every missed caller’s data, knowing what’s coming from where – CallRail is the pinnacle of low cost options for call tracking and plays a huge role in the success of Google Ads and Microsoft Advertising efforts dependent on calls for leads. We install the dynamic numbers and work with clients until the know the system and use it effectively. We charge no monthly fee for this beyond setup.
Free Consultations Available for All Services!
So, now you know a bit more about what the team at Lift Conversions can do for you and your business. What are you going to do about it? Are you going to keep looking around hoping to find a deal that’s too good to be true (it probably is) or make the call to (773) 419-3636 to get straight answers from a team that’s more concerned with your success that cashing your checks? We strongly recommend the latter and await the opportunity to explain why we’re the right choice for your business. Make the call or submit a contact form today!
