How Can Our Content Writers Help Your Business?
Today, thanks to the rise of the internet, words once again have the ultimate power when it comes to spreading your message and selling your goods and/or services and the Lift Conversions content team can help – no matter what vertical your company inhabits. And it’s all thanks to the way that search engines – the driving force behind Google and Microsoft’s influence on modern commerce and industry – work to deliver information to users. So, content has become even more important than it ever was before – at least when it comes to being successful online.
Why Does Adding New Content Actually Matter?
To look deeper into how it all works from a Lift Conversions perspective, consider how a user would use a search engine to find your business. Say you’re a law firm offering bankruptcy services. The user would obviously need someone interested in bankruptcy information so they’d input some iteration of “bankruptcy lawyer” or “cheap bankruptcy lawyer” or even “free bankruptcy consultation”. How does the engine match sites to that query? It uses keywords – the exact keywords the user entered – so if you have those onsite then you’re ahead of the curve.
But it actually goes much deeper than that because the engines use signals from devices to determine location and other factors, so if you have more content devoted to the signals your users will have attached to them then you’ll be even further ahead. Multiply this by all of the content you have across the web and you start to see what it means to have ownership of your keyword universe. And that’s the first step in any successful content marketing strategy.
What Kind of Content Can We Help You Create?
The expert content writers at Lift Conversions can handle just about writing assignment you can dream up and deliver on-time and within your available budget. Our content writing services go from the simple – say a set number of Google Posts per month – to the more complex – like designing a long-term Local SEO strategy revolving around Location Pages, Specialty Blogs and Google Posts, so you can feel confident in our team’s ability to match the tone and voice you’re after.
In order to give you a better idea of what the team from Lift Conversions is capable of, we’ll rundown some of the more common content writing projects we undertake but by no means is this all of the writing services we offer. We’ve included:
- Core Website Content Writing: The most important content of all – your website’s core page content – can be crafted by our team with all the input you wish to share or with minimal input if you’re too busy. But don’t worry, you’ll be given edit authority and the opportunity to get it just right on every page across the site when you work with our content team.
- Specialty Blog Writing: Our staff of highly skilled and experienced content writers excel in producing specialty blogs for clients in any area of focus they choose. We do all of the research and include the most valuable links we can find to deliver excellent value to your users and organic value to your site.
- Google Post Writing: While it’s not the first thing you think of when you think of your online business – that would be your website – Google My Business is a vital element in any successful online marketing effort. It’s your digital storefront and should be taken advantage of at every turn to get the moist from what Google offers for free. That’s where we come in with expertly-crafted Google Posts to fill your listing with high-value information.
- Specialty eBook Writing: An eBook doesn’t have to be some lengthy production. We write eBooks of all lengths featuring an incredible range of purposes. From PDFs that explain the benefits of a product or service to walkthroughs of your processes and expertise. It’s an effective, low-cost way to boost site information collection!
- Ad Copywriting: Believe it or not, many business owners run marketing campaigns on Google or Microsoft by giving the system carte blanche to write and showcase ads. That’s never a good idea – whether it’s dynamic or system-generated – so make sure you have the right ad copy for the audience you’re after. We can help with that with ads written specifically for your campaigns and ad groups.
Excellent Content Never Gets Old & Will Always Deliver!
The internet we all inhabit is a world dominated by content. In that world, the best content – the most meaningful, the most authoritative, the most impactful – is going to win out, so how will you compete with little to none on your side? Do you have the time to write everything yourself? Can you optimize keyword usage? Do you even know what the high-value keywords in your industry are? If any of these questions stumped you then you need the content writing professionals from Lift Conversions on your side. Schedule a content audit along with a consultation free of charge when you call (773) 419-3636 or send in a completed contact form!