Google Alerts

By creating a Google Alert, you can get email notifications any time Google finds new results on a topic that interests you.

1. Visit Google Alerts.
2. In the “Create an alert about" box, enter the words you want to get email notifications for.
3. Click Show options to say how often you get alerts, what types of results you want to get, and more.
4. Click Create Alert.
5. Once your alert is set up, you'll start getting emails any time we find new search results for your keywords.

You can also create an alert by clicking the + next to any of the suggested topics on the Google Alerts page. Source